In 2025, businesses need more than just basic newsletters — they need personalized automation, advanced analytics, and eCommerce integration. The three most popular platforms, Moosend, Mailchimp, and HubSpot, offer very different strengths. Which one is best for you this year?
👉 Automate your marketing today: Get Moosend
🔹 Overview
- Moosend: Affordable and automation-friendly, perfect for SMBs.
- Mailchimp: General-purpose tool, widely used but less advanced for eCommerce.
- HubSpot: Premium all-in-one marketing automation and CRM suite.
🔹 Feature Comparison
| Feature | Moosend 📩 | Mailchimp 🐵 | HubSpot ⚡ |
|---|---|---|---|
| Channels | Email only | Email only | Email + CRM + Sales + Ads |
| Automation | Advanced | Standard | Enterprise-grade (AI-powered) |
| eCommerce Focus | Strong | Moderate | Strong |
| Templates | Professional | Large library | Premium |
| Analytics | Real-time | Standard | Advanced dashboards |
| Pricing | Affordable | Moderate | Expensive |
🔹 Ease of Use
- Moosend: Drag-and-drop editor, ready-to-use automation workflows.
- Mailchimp: Beginner-friendly but limited in automation depth.
- HubSpot: Feature-rich but requires onboarding and training.
✅ Verdict: Moosend is easiest for startups, Mailchimp is good for beginners, HubSpot is best for enterprises.
🔹 Performance in 2025
- Moosend: High deliverability (98%), proven to increase conversions for SMBs.
- Mailchimp: Reliable but weaker abandoned cart recovery.
- HubSpot: Advanced AI-based personalization for large-scale campaigns.
🔹 Pricing in 2025
- Moosend: Starts at $9/month, with free trial.
- Mailchimp: Free plan (500 contacts), paid plans from $13/month.
- HubSpot: Free plan available, but advanced Marketing Hub starts at $45/month and scales quickly.
👉 Most affordable: Get Moosend
📌 Final Verdict
- Choose Moosend if you’re a startup or SMB wanting automation at a low cost.
- Choose Mailchimp if you’re a general user who needs a simple, reliable email tool.
- Choose HubSpot if you’re an enterprise needing advanced CRM + marketing in one suite.
👉 Best value for SMBs: Try Moosend
❓ FAQ – Moosend vs Mailchimp vs HubSpot 2025
Q1: Which platform is best for eCommerce?
Moosend and HubSpot both integrate strongly with Shopify and WooCommerce.
Q2: Is Mailchimp still relevant in 2025?
Yes, but it lacks advanced automation compared to newer competitors.
Q3: Why is HubSpot more expensive?
It’s a full marketing + CRM suite, not just an email platform.
🔗 Related Articles (Internal Linking)
- Moosend vs Klaviyo – Best eCommerce Email Marketing in 2025
- Omnisend vs Moosend vs Mailchimp 2025 – Best Email Marketing Tool for eCommerce
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